Delicious China

2023 Urban Summit Forum

July 11-12, 2023

Shanghai, China

Look at the big picture! Learn from experience!

Find an opportunity! Create cooperation!

Discussing the Future Development Path of Delicious Business with You

On July 11-12, 2023, the Delicious China City Summit Forum was grandly held in Shanghai. The forum was hosted by Hongzhang Investment, with a gathering of experts, including the founder of the Delicious Supply Chain, deliciousness service providers, and channel providers. Yu Lianfu, the founder of Dufengxuan Bone God Soup, was invited to participate in this forum to explore the future development path of the deliciousness business from the perspective of supply chain development

Panel Discussion

Behind the pot air that everyone loves

Supply Chain Helps the Way of Human Food

01

Q: How to balance the differences between standardization, scaling, personalization, and customization?

A: Founder of Dufengxuan Bone God Soup, Yu Lianfu:

As the main flavor component of soup, soup can be prepared for different large enterprises with a score of 6 points, small and medium-sized enterprises with a score of 9 points, and end customers with a score of 10 points in the home market. On the one hand, it is a basic soup base, and on the other hand, it is a combination of fat and spices. Large factories have their own mixing ability and personalized flavor. What we need to do is to make the raw material basic soup well. In small factories, we can achieve a score of 9 points in taste, and just add a little seasoning oil, We set a full score standard for C-end customers, who are far away from the kitchen. We condense the chef's skills into a bag of soup, which can meet the needs of different customers.

02

Q: What difficulties have you encountered in optimizing the supply chain and how have you overcome them?

A: Founder of Dufengxuan Bone God Soup, Yu Lianfu:

The catering supply chain is a supply chain that produces flavors. 2011 was the first year of the chain development of catering scale in China. Due to the wide variety of catering types in China and the lack of large-scale development, it is difficult for every restaurant to grow and strengthen. The most important reason is that the cooking methods, ingredients, and processes are too complex. To achieve chain catering, the first step is to standardize product production, ensure supply chain security, and systematize management. For example, in terms of product standardization, the challenges encountered in the kitchen are also encountered in the factory. The company encountered many difficulties in the early stage of development, such as large production of single products, large capacity of factory equipment, and small demand for each customer, resulting in cost losses and waste, so as to find solutions, find common characteristics of hotpot, Spicy Hot Pot, rice noodles and other categories, and standardize the basic soup ingredients, Personalize seasoning and soup ingredients, find commonalities from thousands of customers and categories served, and currently adopt relative standardization and personalization to solve most problems. Only by finding commonalities and making appropriate choices can the efficiency of large enterprises be maximized.

03

Q: How is talent management trained and managed?

A: Founder of Dufengxuan Bone God Soup, Yu Lianfu:

The Chinese catering chain industry lacks talent, and there are not many chain stores with over a thousand. There is a lack of specialized talents, including in the research and development of flavor types, product design, store opening, and supply chain management. The development direction of catering is towards food and food catering. Catering needs to shift towards food oriented development. Food professionals need to consider the perspective of catering, which can achieve both standards and individuality. We have a wide range of talents in the academic and practical fields. From a research and development perspective, we implement slicing research and development, explore unique flavors in the folk, and use molecular and mathematical principles to produce standardized products, such as sour papaya soup, dregs vinegar, etc The flavor transformation of Henan lamb stewed noodle soup has received high praise. Through professional research and development technology, standardized transformation is carried out in terms of product taste, lingering fragrance, etc. The problem of developing explosive flavor is solved by combining traditional chefs with modern industry logic.

This time, we also brought sour papaya golden soup and dross vinegar products to you. You are welcome to taste and try them. You only need to boil a bottle of mineral water, put in the soup ingredients, and taste the delicious soup bottom in one minute. You can also put rice noodles, Rice noodles, Wonton, etc. We can provide you with further product services, so that the products have both flavor and unique taste, This can meet most of the needs of most customers.

Finally, Yu Lianfu, the founder of Dufengxuan Bone God Soup, believes that from a long-term perspective, the catering industry is sustainable in the long run. As long as there are people, there is a basic need to eat, to absorb nutrients, maintain life, taste delicious food, and enjoy life. We hope that catering professionals can work together to continuously advance in the catering industry.